51萝莉

MRKTG567

Integrated Marketing Communications Strategy

2026

15

500

B Trimester

Tauranga

MRKTG203

This paper provides students with an applied application of advertising and promotional strategies. Students will understand the importance of these areas in the development of an organisation's brand positioning strategy.

Teaching Periods and Locations
26B (TGA)
 B Trimester :
13 Jul 2026 - 08 Nov 2026 		Tauranga 100% internal assessment

Timetabled lectures

    • There may be activities other than lectures or for other occurrences; for more details, check the .

26B (TGA)
Name Day Time Room Dates
Lecture 1 Mon 9:00 AM - 11:00 AM TCBD.3.05, Tauranga Jul 13 - Oct 18

There may be activities other than lectures or for other occurrences; for more details, check the .

Indicative Fees

    • You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Domestic
International
26B (TGA) $1,205

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.
26B (TGA) $4,979

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Available subjects

Marketing

Additional information

  • Paper details current as of 31 Jul 2025 01:00am
  • Indicative fees current as of 30 Oct 2025 01:20am